Question 1

What services do you offer?

Accepted Answer

At Genocus, we offer the following services for both businesses and individuals:

Website Design
Logo Design
Branding
Digital Marketing (SEO, SEM, SMO, SMM)
Mobile App Development
Web App Development
Web Hosting & Domain Registration Services
360 Degree Virtual Tour Solutions

Question 2

What is a domain and hosting? Do you provide those services?

Accepted Answer

A domain name, often known as a domain, is a simple name or phrase connected to an actual IP address on the Internet. It’s the unique name businesses/individuals need to first have by paying a small annual fee, and then use it to build their website (like google.com, genocus.com).

Web hosting is a service that makes it possible to have content within a website in the form of text, images and videos, and is accessible on the internet for anyone from any part of the world. When a business purchases a hosting plan, they basically are renting space on a physical server to store all their website’s data and files by paying a small annual fee.

At Genocus Tech Services, we intend to be your go-to service provider for web hosting and domain name registration related services, as we understand the criticality of having a professional online presence in the digital economy of today. That’s why we offer a range of services to help both businesses and individuals to get the most out of their presence – online.

Question 3

Is it necessary for my business to have a website?

Accepted Answer

In the digital era we live in, having a website is an absolute must for every business to establish both identity and credibility. The presence of a business online in the form of a website, irrespective of the industry it belongs to, can have a massive impact on its success. Even today, many if not most businesses still do not realize, that a majority of their ‘willing to pay’ customers will find if their business at least/first of all has a website. Only then will they be confident and comfortable to shell out their money to make a purchase or hire a service.

Question 4

What is digital marketing?

Accepted Answer

Digital Marketing refers to the marketing promotion activities that appear on a mobile, laptop, desktop and tablet (MLDT devices). This new age method of marketing can be in the form of videos, display ads, search engine marketing (SEM), paid social ads and even posts on social media (Instagram, Facebook, LinkedIn, etc.). What makes digital marketing special is that it helps a business measure its impact by using data and analytics.

Question 5

Why do I need digital marketing?

Accepted Answer

While there are many reasons why your business needs digital marketing, here are the top three:

a)	Level Playing Field – Be it a micro, small or medium business, digital marketing enables anyone to leverage technology to promote and compete with the best in the market/industry. One can start marketing for a budget as little as INR 200/- per day (USD 2.50), test the results and then scale the budget later! 
b)	Brand Recognition – Having a brand is one thing. But to ensure brand recall, there should be adequate brand visibility, which is where digital marketing can help.
c)	Data & Analytics – The most powerful aspect about digital marketing is that it provides data and analytics pertaining to marketing promotions, which traditional marketing can’t! Analytics helps in identifying and understanding website visitors’ behavior, including what they did before providing contact details, booking a call, or making a purchase.

Question 6

Why do you need to set up the right digital marketing strategy for your business?

Accepted Answer

While many companies may be engaged in digital marketing, not all of them are actively engaged in adopting a strategy to market digitally. Not having a strategy is akin to not following a specific direction, as there is no goal in the first place. Without a destination, there is no need to follow any path. Digital marketing strategy is all about data-backed insights, which helps businesses have a competitive advantage over their peers and reach out to the global audience.

Question 7

Why do you need branding for your business?

Accepted Answer

Branding is ‘taken for granted’ by most businesses. Not only is branding an important aspect in a business, it is The Most Important aspect of a business. It forms the entire identity of a business, and makes it stand out from the crowd. Branding helps businesses appeal to people's emotions and makes them feel connected to the company, its products and/or services. Most important of all, a brand helps in building customer loyalty.

Question 8

Do we provide complete branding solutions?

Accepted Answer

Yes. Our passionate team of creative professionals provide end-to-end branding solutions for businesses, right from naming a brand, logo design, brand identity design, corporate branding, online & offline branding, social media creative, and print media designs, among others.

Question 9

Will my website be responsive and mobile - friendly?

Accepted Answer

Yes. The website we build for your business will be mobile responsive, meaning it will work seamlessly not only on a laptop or desktop, but also mobile phones and tablets. In other words, your mobile responsive website is capable of adapting its content, along with the orientation, based on the device on which device your customer/prospective customer is viewing it from.

Question 10

What is your website design process?

Accepted Answer

We follow a simple 5-Step website design process which includes the following:
a)	Goal identification & scope
b)	Sitemap & Wireframe creation
c)	Design
d)	Development
e)	Testing, Launch & Support

Question 11

Do you provide an ecommerce website?

Accepted Answer

Yes we do. Whether you want a brand new eCommerce website or you want to completely re-design your current website, we are here to serve your requirement. At Genocus, we design and develop eCommerce websites that have all the technical elements to enhance conversions.

Question 12

What are the technologies you are using to build the web applications?

Accepted Answer

We use various technology stacks for front-end, back-end, database, mobile application, storage and maintenance, and UI/UX.

Question 13

How long do I get support after the launch of my website?

Accepted Answer

Genocus provides you with after-sales support post launch of your website for a duration ranging from 30 days to 90 days. The exact duration depends on the nature and scope of requirements pertaining to a specific website development project.

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